#CampusArtDay was held on May 23, 2016 at Google Campus Madrid in collaboration with Campus Madridand Yorokobu, the creativity and innovation magazine. The Artists, Díaz-Faes, @bubaviedma and Ana Galvañpainted the Campus Café’s walls and right after we hosted a talk with Pablo Rubio Ordás, founder ofErretres. The Strategic Design Company.
Moreover, during the whole day we had the new Virtual Reality by Google – The TiltBrush. Thanks HTC Vive for all the support in the event!
TheArtian hosted Pablo Rubio, owner and creative Director of Erretres, The Strategic Design Company for a talk on “How Art Inspires Branding Experiences in a the Business World”
Art is used in many contexts and its inspiring characteristic is one that increasingly being used in the business world. Erretres is a leading branding agency that its DNA is rooted in the art world. Previously working with Museo Nacional del Prado, Thyssen Bornemisza and other cultural institutions, Erretres is influenced by and have worked with art and artists to convey business messages and create unique experiences for their customers. In his conversation Pablo Rubio will share some concrete examples on how to use art in business context and in design process.
19:15 – 19:30: Nir Hindi, Founder, TheArtian.com (English)
19:30 – 20:30: Pablo Rubio’s Talk Followed by Q&A (Spanish)
20:30: Conversations Continues over Drinks & Snacks
The artists, Juan Díaz-Faes, Galvan Buba Viedma and Monkey Business will be working in the Campus Cafe starting from 10:00 in the morning. You are welcome to come over in advance to see them working live.
THE EVENT WILL TAKE PLACE IN SPANISH
About The Speakers:
Pablo Rubio Ordás is the Owner and Creative Director of Erretres. The Strategic Design Company. Ordas founded Erretres in 2002 and since then has been involved in branding of multiple companies, as well as the design of an extensive range of successful products. He is also the creative director of the prestigious arts & culture magazine, Matador.
His work has been recognized with multiple awards, and his projects are featured in many design publications. He frequently participates in design forums, conferences and workshops, and on judging panels for design competitions.
Be sure to join the conversation on twitter by following @the_Artian and using the hashtag, #TheArtian and #CampusArtDay
For the event’s summary by Yorokobu:
For an Interview with Nir, TheArtian’s founder: